Fredericksburg children's museum off to fast start
Museum receives nearly 30,000 visitors in first four months
FREDERICKSBURG – About 30,000 visitors went to the Children's Museum of Richmond's Fredericksburg branch in its first four months of operations.
That was comparable to initial visitation levels at CMoR's two other satellite locations in the Richmond area – Short Pump and Chesterfield. The Fredericksburg museum also played host to about 60 birthday parties during its first four months and welcomed numerous field trips.
"We are extremely pleased with the early performance of our great new Fredericksburg branch," said CMoR President and CEO Karen Coltrane. "It validates our belief that Fredericksburg-area parents and grandparents were eager for this kind of facility."
CMoR’s Fredericksburg branch opened May 10 at 1275 Jefferson Davis Highway. The museum is next to Planet Fitness in the Eagle Village mixed-use center across from the University of Mary Washington.
CMoR is not resting on its early success in Fredericksburg but rather is planning additional features and events to attract more visitors and museum members.
The nonprofit museum recently ran a “100 Acre Wood Festival” that adorned the 12,000-square-foot space with characters and scenes from “Winnie the Pooh.” Children can now play in a real full-sized car generously donated by the Rosner Automotive Group. On November 8, Spider-Man & Friends (including Iron Man, Captain America and Wolverine) will perform at the local museum. Advance tickets to the Spider-Man & Friends event are available to patron members and annual pass-holders through Oct. 19, and tickets will then be made available to the general public with advance registration required.
CMoR is also making initial plans for an outdoor play space between the museum and Planet Fitness.
CMoR’s partner, Commonwealth Parenting, is also providing a variety of parenting classes at the Fredericksburg location. CMoR has partnered with a number of local community organizations and schools and plans to have an active presence during upcoming Christmas-related events in the region.
The museum’s local Advisory Council is now making plans for the annual “Carniball” fundraiser, which is tentatively scheduled for March 14 and will be held in the museum. Tickets will go on sale in a few months.
The local children’s museum is open 361 days a year between 9:30 a.m. and 5 p.m. Admission costs $8 per person, and children under 1 are free. An annual pass for two adults and up to six children costs just $135 and allows the entire family to make unlimited visits to the museum for no additional money.
For more information on the museum, including a list of upcoming events, visit www.c-mor.org. The Fredericksburg branch can be reached at (540) 656-2233.